Open in app

Sign In

Write

Sign In

Stephen Butler
Stephen Butler

28 Followers

Home

About

Dec 30, 2022

How to Save Twitter From Itself: An Open Year-End Letter to Elon Musk

What if there were a way save Twitter as the world’s public square — and as a company — and in a way that honors its current owner’s ideals? All it needs is another layer of organization, and just maybe, everyone can be happy. Note to readers: This is a…

7 min read

How to Save Twitter From Itself: An Open Year-End Letter to Elon Musk
How to Save Twitter From Itself: An Open Year-End Letter to Elon Musk

7 min read


Oct 11, 2022

The Zen of Emily Dickinson: Purpose, Failure, and Entertainism

Van Gogh, Kafka, Dickinson, even The Confederacy of Dunces guy — all died feeling they’d failed, only to have huge posthumous impact. What does that say about your purpose? Life After Death In May 1990, the art world let out a collective gasp as a new sale record was set: $82.5 million for…

Purpose

5 min read

The Zen of Emily Dickinson: Purpose, Failure, and Entertainism
The Zen of Emily Dickinson: Purpose, Failure, and Entertainism
Purpose

5 min read


Oct 2, 2022

There Is Only One Strategy

Fifty-odd years after creeping into our lexicon, “strategy” remains one of the most misused words in business. It shouldn’t be — for at root, it really only means one thing. — Sparking a Revolution In 1965, a little-known Russian-American mathematician and manager named Igor Ansoff published a now out-of-print book called Corporate Strategy — and sparked a revolution in business thinking and practice.

Strategy

4 min read

There Is Only One Strategy
There Is Only One Strategy
Strategy

4 min read


Mar 25, 2022

How Purpose Became Toxic at WeWork— and How to Avoid The Trap

Of all the lessons to be taken from the rise and fall of WeWork— lavishly documented in Apple TV+’s new limited series, WeCrashed — the most striking may be that corporate purpose can be a double-edged sword. Adam Neumann’s articulation of a bold vision for a relatively dull sector inspired…

Purpose

7 min read

How Purpose Become Toxic at WeWork- and How to Avoid The Trap
How Purpose Become Toxic at WeWork- and How to Avoid The Trap
Purpose

7 min read


Jan 27, 2022

Stop searching for an abstract “WHY”. Find your “Company-Impact Fit”.

Ever since Simon Sinek challenged us to “start with WHY”, companies have struggled to find theirs using workshops. Might Silicon Valley’s concepts of “product-market fit” and Lean iteration offer a more promising approach? — In the early days of the Dot Com boom, Sequoia Capital founder Don Valentine gave the world a gift of three little words that have yet to stop giving. “Product-market fit” has come to be seen as the Holy Grail of 21st century business.

Purpose

5 min read

Stop searching for an abstract “WHY”. Find your “Company-Impact Fit”.
Stop searching for an abstract “WHY”. Find your “Company-Impact Fit”.
Purpose

5 min read


Dec 21, 2021

Make Omicron Work for YOU

Remember flying with liquids, tweezers and no ID? Just as post 9/11 security has become part of modern life, so are COVID work accommodations here to stay. That doesn’t have to hurt. For businesses that accept reality, productivity will increase. — In the weeks after the Twin Towers fell, corporate America wrung its hands. Markets were open and planes were flying, but less frequently and emptier. How much would the precipitous decline in business travel and similar practices hurt output?

5 min read

Make Omicron Work for YOU
Make Omicron Work for YOU

5 min read


Dec 17, 2021

Work Like A Beatle!

This holiday season the world has received its last great gift from The Beatles: a fly-on-the-wall doc of their Let It Be sessions, now on Disney+. Not only does it portray a hardworking band far from breaking up—it’s a master class in how disparate styles can add up to project magic. — In the third season of his Revisionist History podcast, Malcolm Gladwell explored the unreliable nature of human memory. We tend to remember things less as they actually happened, he discovered, than as we first recount them: it’s easier to remember simplified stories than complex realities.

Beatles

9 min read

Work Like A Beatle!
Work Like A Beatle!
Beatles

9 min read


Dec 9, 2021

How Christmas Trees Can Save The World

The shortage of 2021 is real. Trees are more expensive than ever, and some suspect they are bad for the environment. Should we pivot to artificial trees— or the other way around? — This past weekend my teenaged son and I ventured out into a chilly midwinter night to perform an annual ritual we share with over 30 million North American households: buying a Christmas tree. If you live in one of them — or have read the news over the last few…

Christmas Tree

4 min read

How Christmas Trees Can Save The World
How Christmas Trees Can Save The World
Christmas Tree

4 min read


Dec 8, 2021

Managing With Ignorance

The world will always be more complex than our limited brains can grasp. Still, business decisions need to be made without all the facts. Here are three ways to do it right. — When I started my first job as a management consultant in the late 90s, my manager had a Dilbert cartoon posted over her desk, entitled “How Estimates Become Facts Through the Miracle of Communication.” It depicted Dilbert’s infamous Pointy-Haired Boss asking his hapless colleague Wally to find out how big…

Management

8 min read

Managing With Ignorance
Managing With Ignorance
Management

8 min read


Sep 16, 2021

Now More Than Ever: Why Canada Needs a Unity Government on COVID

It’s time to take the politics out of our pandemic policy. In the spring of 1940, following the fall of continental Europe to Nazi aggression, Winston Churchill’s UK found itself standing all but alone in the face of Hitler’s apparently overwhelming military force. For all its disadvantages, there was one thing the British did not need to worry about: party politics…

Canada

6 min read

Now More Than Ever: Why Canada Needs a Unity Government on COVID
Now More Than Ever: Why Canada Needs a Unity Government on COVID
Canada

6 min read

Stephen Butler

Stephen Butler

28 Followers

Entrepreneur, Advisor, Recovering Philosopher.

Following
  • Luke B.

    Luke B.

  • Peter Diamandis

    Peter Diamandis

  • Pat Butler

    Pat Butler

  • Trevor Doerksen

    Trevor Doerksen

  • lenleejenckes

    lenleejenckes

Help

Status

Writers

Blog

Careers

Privacy

Terms

About

Text to speech