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How to Save Twitter From Itself: An Open Year-End Letter to Elon Musk
What if there were a way save Twitter as the world’s public square — and as a company — and in a way that honors its current owner’s ideals? All it needs is another layer of organization, and just maybe, everyone can be happy.
Note to readers: This is a work in progress. Please send comments and critiques to stephen@frmwrk.ltd.
Dear Elon:
What a year you’ve had. Not just, you know, The Purchase. But the fall from grace. The Personal Brand Damage. On your own platform, thousands are even speculating whether the idiotic Ed Norton character in Rian Johnson’s Glass Onion is based on you.
As 2022 draws to a close and 2023 begins, you are no doubt giving some thought to a Re-Boot. A way to shut up the radically-expanded universe of people that now feel free to second-guess your every move.
Let’s see if we can’t help shut ’em up.
If you’ve learned one thing from your Twitter adventure this year — other than the benefits of negotiating such a sweet package from Tesla that the rest of this, well, doesn’t really matter that much to you—it’s what commentators round the world are now saying they realized all along.
